The Razer Toaster is the product we’ve all been waiting for
Back in 2016, Razer teased something called Project Breadwinner. In short, it was a toaster… that made toast with their logo emblazoned on it. For whatever reason, that little April Fools’ joke and long-running gag might soon become a reality.
Razer CEO Tan Ming-Liang wrote on his Facebook page:
“Alright – I didn’t think these guys were going to make it – but they did. It was to hit 1M likes and with each Razer Toaster tattoo being equivalent to 100K likes each….and they now have 12 Razer Toaster tattoos.
Well….what can I say. I’ve just officially liked their page – and I’m going to put together my team of designers and engineers. It will take a few years – but I’ll be sure to share the progress – and make it a community affair.
A Razer Toaster – For Razer Toaster Lovers. By Razer Toaster Lovers.”
It has been a long wait for Razer Toaster enthusiasts, as the movement actually dates as far back as 2013 with the Facebook group, Give us the Razer Toaster. Min-Liang had jokingly promised they’d produce one if the group could obtain a million page likes.
Sadly, a million Likes isn’t that easy, which was why page founder Mark Withers renegotiated the terms to count each Razer Toaster tattoo as the equivalent of 100,000 Likes. Unsurprisingly, they got the required numbers within two months of the new deal.
Yes, somewhere out there are 12 people with a toaster tattoo.
Needless to say, we’re already looking forward to it. We expect the Razer Toaster to come with full Chroma RGB lighting and sync options or we will be sorely disappointed. [Obviously we’ll need Razer kaya, too. Get on it. –Ed.]
Here’s that old Project Breadwinner video from 2016.