Blizz Announces New WoW Pet In Aid Of Sandy Survivors

Feel like doing your bit for charity (or just want an excuse for a cute new in-game pet)? Support relief efforts for Superstorm Sandy the best way a gamer can: by picking up a Cinder Kitten pet for your World of Warcraft character in the Blizzard Store later this year.

The US$10 ‘adoption fee’ for the kitty goes entirely to helping the American Red Cross provide shelter, food, emotional support, and other assistance to survivors of disasters like Sandy.

We don’t know if the kitty will be non-combat or not, but more details on the Cinder Kitten are expected to be out in the coming weeks.